Women on Wings

Women on Wings offers comprehensive business consultancy services aimed at fostering long-term partnerships for creating meaningful impact in rural India. Its approach involves delving into the heart of enterprises through business review sessions, utilizing Simon Sinek's golden circle theory to uncover the 'why' behind actions. By focusing on the underlying purpose, Women on Wings helps enterprises unlock their full potential and make informed decisions about their goals. The consultancy is tailored to each enterprise's unique challenges, engaging in interactive workshops and collaborative problem-solving to improve business outcomes and ultimately generate more jobs for rural women.

Women on Wings leverages the expertise of seasoned volunteer professionals who contribute their skills pro-bono to collaborate with business partners and state government institutions. These experts possess over 15 years of experience across various domains including marketing, finance, product development, production, HR, social media, retail, and supply chain management. Through a comprehensive value chain, Women on Wings engages in strategic and innovative activities such as market trend analysis, procurement, production, marketing, sales, and distribution. It also fosters entrepreneurship and leadership development, offering guidance and coaching to CEOs and their teams. Collaboratively with social entrepreneurs, Women on Wings identifies specific areas where enterprises require business support to drive positive change.

Women on Wings collaborates with social enterprises in women-centric sectors like Food & Agriculture, Textiles & Handicrafts, and Forestry. Its selection process involves discussions, data assessment, and on-field visits to ensure a match between partners' needs and Women on Wings' criteria. It focuses on sectors that empower women, assessing aspects like mission, ownership, entrepreneurship, and growth aspirations. However, it does not prioritize women's training programmes.

Women on Wings collaborates with diverse partners to achieve its mission of generating one million jobs for rural Indian women. Equality is a cornerstone of these partnerships and their valuable support aids in lifting families out of poverty through economic development initiatives. The Shakti Giving Circle engages members in empowering rural Indian women through both financial contributions and sharing knowledge. Funding partners provide direct financial aid or offer services and products to indirectly assist the mission. Network partners endorse and amplify Women on Wings' efforts within their spheres of influence, while Friends are individual supporters contributing at least 100 euros annually. Skilled experts with over 15 years of experience in areas such as marketing, finance, and supply chain management generously volunteer their time and expertise to advance the cause.